Tuesday, July 11, 2006

Changing the name but not much else

£35million spent and not a penny in profit and now we have a name change. Don't be thinking that there is any originality involved here though!

Ireland on Sunday (the free cd's make good bird scarers) is going to change its name to the Mail on Sunday (Guardian, registration might be required). Should that not be the Mail on IRISH Sunday, or IRISH Mail on Sunday or Mail on Sunday IRISH, or whatever? Evening to my Associated Press based readers by the way, hope you are all well, those of you in the UK seem safe job wise, not so sure about the writers over this side of the Irish sea. But maybe they are going to keep pumping money into the paper and one day take back the 26 counties, not that they would admit that they gave them away in the first place.

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